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2022-07-22
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View 1: the development prospect of the printing industry is broad. Huang Jian, deputy director of the Publishing Bureau of Guangxi Zhuang Autonomous Region, analyzed the development prospect of the printing industry from the two aspects of economic and social development and the establishment of the cultural industry. He believed that the development prospect of the printing industry in China, especially in the Pan Pearl River Delta region, is very broad

at the same time, the establishment of the cultural industry has also provided a big stage for the development of the printing industry. The 16th National Congress of the Communist Party of China clearly pointed out that building a well-off society in an all-round way must vigorously develop socialist cultural undertakings and cultural industries. Party committees and governments at all levels have also put forward the goal of building a big cultural province and city, and are actively formulating and implementing the outline and relevant supporting policies on building a big cultural province and city. All this shows that party committees and governments at all levels pay attention to the cultural industry, including the printing industry, and that the printing industry will usher in a spring of rapid development

point 2: the Pan Pearl River Delta region enjoys unique advantages in cooperation.

when talking about the regional advantages of the Pan Pearl River Delta region, the participants praised it. Wuwenxiang, chairman of China Printing Technology Association, said that the nine provinces in the mainland, Hong Kong and Macao in the Pan Pearl River Delta region are at the core of the "China ASEAN Free Trade Area", with unique geographical advantages and a pivotal economic position. Promoting the Pan Pearl River Delta regional cooperation is in line with the strategic policy of "forming a new pattern of economic interconnection, interaction, complementary advantages and coordinated development among the East, central and western regions" put forward by the central government, and is the internal requirement of promoting the development of regional productivity. The Pan Pearl River Delta regional cooperation is conducive to transforming the geographical advantages of the Pan Pearl River Delta region into economic advantages, and is conducive to strengthening the cooperation between China and ASEAN and domestic cooperation

Huang Jian, deputy director of the Publishing Bureau of Guangxi Zhuang Autonomous Region, said on the transmission that the unique geographical advantages of the Pan Pearl River Delta region are depicting a bright future for the development of the printing industry. Guangdong Province is the earliest area of China's reform and opening up, and has made outstanding contributions to the development of the Pearl River Delta region, the national economy and the publishing and printing industry. At present, the output value of the printing industry in Guangdong Province has reached about 80-90billion yuan, which is one third of the country's printing industry, and the output value of the printing industry in the Pan Pearl River Delta region accounts for about half of the country's total. In 2003, Guangdong Province had 14732 printing enterprises with more than 500000 employees, with an investment of 47.6 billion yuan and fixed assets of 45.6 billion yuan. This year, there are more than 15000 printing enterprises in Guangdong, with sales exceeding 70billion yuan in 2003. With the establishment of Guangdong as a political, economic and cultural center city in the south, the regional cooperation in the Pan Pearl River Delta has been continuously strengthened, and a large number of external capital resources will surely gather in Guangdong and adjacent areas, making Guangdong an increasingly prominent cultural, economic and technological highland. In addition, the rapid development of Guangdong's cultural industry and Pan Pearl River Delta regional economy will certainly require sufficient printing and packaging capacity to adapt to it

viewpoint 3: the international market is a big "cake"

Mr. yangjinxi, vice president of the Hong Kong Printing Industry Chamber of Commerce, said when talking about how mainland enterprises expand the international book printing market, the international book market has several characteristics compared with the mainland: the first is its large scale. The printing cost in developed countries is very high, and the price in our mainland is probably more than 50% lower than theirs. Therefore, overseas customers transfer their finished production orders to us, and the market prospect is quite optimistic; Second, the seasonality is different from the mainland. Because the book printing market in the mainland is quite seasonal, especially the textbook printing factory, which is usually busy in half a year and has nothing to do in half a year, it is very difficult to use the income of half a year to meet the costs of a year, while the overseas market can supplement in this regard; Third, market prices are more orderly than those in the mainland. In the mainland market, there has been a lot of blind investment this year, resulting in serious low-cost competition. Although the competition in the overseas market is also fierce, the market order is relatively good. Therefore, it is not difficult to find high-quality and long-term partners abroad; Finally, the payment time limit. Overseas, especially some advanced countries, have set up enterprise credit registration systems. When a manufacturer contacts a new customer, it can first query his credit record to reduce the risk of cooperation

how should mainland enterprises compete for this big market? Yangjinxi mentioned that a favorable small and large environment must be created. Small environment mainly includes low cost, one-stop service, five-star customer service, integrity, quality and other standard requirements; The improvement of the general environment is mainly reflected in the improvement of customs clearance, taxes, restrictive policies and so on

point 4: talents have become a difficult problem for the printing industry.

speaking of the difficulties faced by China's printing industry at present, almost every participant has something to say. Through the speeches of many guests, it is found that the problems existing in the printing industry in various places are mainly concentrated in the following aspects: first, most of the printing enterprises are small in scale, lack of famous brand enterprises and large backbone enterprises with international influence, and the level of technology and equipment is relatively backward. Most of them are monochrome small offset printing machines, and the adoption rate of imported advanced equipment is low, resulting in weak economic strength and insufficient development momentum; Second, insufficient market development and low-grade products have led to serious outflow of high-grade books and periodicals and packaging and decoration printing materials, which has seriously affected the development of printing industry in various regions; The third is the low quality of employees and the lack of professional and technical personnel. On the one hand, most printing enterprises are backward in technology and the quality of workers is low. On the other hand, some new enterprises and old enterprises introducing new equipment are generally short of technicians who can skillfully operate modern printing equipment, which has affected the printing capacity and printing level of enterprises. How to train and improve the quality of employees, how to cultivate, attract and retain senior technical talents, has become a prominent problem in the rapid development of local printing industry

viewpoint 5: the government needs to strengthen macro-control

the rotation angle of the linear stepper will produce a certain linear displacement. What should the government functional departments do about the problems existing in the current printing industry? Some viewpoints and practices mentioned by the relevant person in charge of Fujian Publishing Bureau are worth learning from. The person in charge said that the publishing bureaus of all provinces, as the Provincial Printing bureaus; 1 coal is hard to find rdquo; As the competent department of the imminent brush industry of all steel mills, it shall formulate a plan for the total amount, structure and layout of the printing industry through macro-control means, and carry out macro management of the printing enterprises in accordance with the requirements of the plan

in the face of the new situation and new tasks of the current printing industry, as well as the new opportunities and challenges brought about by them, as a publishing management department, it is necessary to further change the government functions, administer according to law, strengthen supervision, strengthen macro-control, and provide public services such as information, law and consultation for printing enterprises; We should also strengthen the standardization of the printing industry, unremittingly rectify and standardize the order of the printing market, and investigate and deal with illegal printing operations in accordance with the law; In addition, it is also necessary to improve the management system, implement hierarchical and classified management for printing enterprises, strictly grasp the qualification of printing enterprises (1) the fracture of fibers along the direction of the contact surface between fibers and matrix, accelerate the adjustment of the printing industry structure, so as to improve the market competitiveness, further adjust the regional layout of the printing industry, accelerate the pace of technological innovation, encourage foreign investment, and strive to open up the international market, Further improve the quality and management level of printing employees, and actively play the role of printing related industry associations

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